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You’re Worth It… Only of You are White – Racism in France

Hat Tip to NewsOne on this one.

French cosmetics make L’Oreal is in trouble again. This time losing a lawsuit in the French Supreme Court over overtly ordering it’s sales management to hire only white women to work in the stores in France. In a landmark case, the Garnier division of the beauty empire, along with a recruitment agency it employed, were fined €30,000 (£20,300) each after they recruited women on the basis of race. The historic ruling – the first time a major company has been found guilty of systematic race discrimination in France – saw a senior figure at the agency given a three-month suspended prison sentence.

Racial discrimination in employment is a huge problem in France with a recent survey finding three out of four firms preferred white workers.

This is fresh on the heels of a scandal last year, where the company presented a “newly Nordic” Beyonce Knowles as their Cover Girl…

The American Beyonce left, and the "You're Worth It" Beyonce from L'Oreal

The American Beyonce left, and the "You're Worth It" Beyonce from L'Oreal

La Cour de Cassation, the French supreme court, heard that in 2000, Garnier, L’Oreal’s beauty division, was looking to recruit a sales team for the Fructis Style haircare range. Read the rest of this entry »

 
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Posted by on June 25, 2009 in The Post-Racial Life

 

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