A “Becky” Problem…Black Women Hot over Pepsi Superbowl Ad

08 Feb

Hmmmm… Seems that this Pepsi commercial shown during the Super Bowl has the ladies hot and bothered…

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What I find interesting is MSNBC’s choice of black women to talk about this. Sophia Nelson, a Black Republican is a frequent contributor to Booker Rising, a black conservative site.

Somehow, I think no matter which way you changed the races of the actors – that can of Pepsi would have been flying…


Posted by on February 8, 2011 in The Post-Racial Life


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16 responses to “A “Becky” Problem…Black Women Hot over Pepsi Superbowl Ad

  1. jacquiemdc

    February 8, 2011 at 2:48 PM

    It didn’t make me angry, but the stereotypes, lots of them; of the angry Black woman, spineless Black man, man-stealing White woman, Black man lured away by White woman; were really hard to miss. But hey, half “our” sitcoms and movies perpetuate the same steretypes so….


    • btx3

      February 8, 2011 at 3:03 PM

      Jacquie – Yeah, you could see it as stereotypes…

      Or you could see it as a jealous wife who has invested a lot of herself in a guy for his well being upset at the idea another woman is trying to steal him.


      • jacquiemdc

        February 8, 2011 at 3:57 PM

        I think if the other woman had been introduced earlier in the commercial rather than at the very end, I could get in line with that theory. But since the other woman didn’t show up until after all the abuse went on, all I really saw was a mean and nasty chick completely disrespecting and controlling what her husband ate, even if her intentions were good (i.e., for his health), in the absolutely wrong and worst way. Oh yeah, that was the other stereotype – that you can “motivate” unfit (althugh this guy wasn’t anywhere near unfit) people by being beastly and evil to them. It was over the top and stupid, but in the era of reality television, not a whole lot shocks or acutally angers me much anymore.


      • btx3

        February 8, 2011 at 4:31 PM

        Hey – us guys feel mistreated whenever our wives make up clean up our act! For about 15 seconds…

        This was definitely a commercial from a guy standpoint – trying to sell diet Pepsi to guys.


  2. brotherbrown

    February 9, 2011 at 9:13 AM

    I find Sophia Nelson to be even-handed as opposed to rabid, which sets her apart from most of the people who are featured at BR. Curiously, she currently goes with a white man.

    I realize now that I did not pay attention to any of the commercials.


    • btx3

      February 9, 2011 at 12:22 PM

      Yeah – I tuned in an out based on whether the commercial was particularly inventive. This one was so much like the State Farm commercial with the abusive girlfriend – I ignored it.


  3. nanakwame

    February 9, 2011 at 9:38 AM

    Nice webpage BB

    I believe it is a problem, being a father of daughters. I did not like calling AA women freaks. I never liked the crass attitude of the merchant class, for they could care less. It is the century of the women, and they going to kick ass as men did for 2k years. And they learned well in this nation of cowboys, but ever dealt with an Indian mother. The big difference in the Arab world today is the ladies who want to die and take no prisoners, said this last year.


    • btx3

      February 9, 2011 at 12:20 PM

      Thanks, Nana! Yeah, the single hope for the Arab (Islamic) world is it’s women. One of the Egyptian women who helped organize the protest said it clearly just yesterday, with something to the effect of “We’ve accomplished more than Bin Lauden and all his bombs and guns.”


  4. nanakwame

    February 9, 2011 at 9:43 AM

    Maybe the ladies have a point: Listen to this:

    COLUMBIA, S.C. (AP) — An African-American lawmaker in South Carolina said Tuesday that stricter illegal immigration laws would hurt the state because blacks and whites don’t work as hard as Hispanics.
    State Sen. Robert Ford made his remarks during a Senate committee debate over an Arizona-style immigration law, eliciting a smattering of nervous laughter in the chamber after he said “brothers” don’t work as hard as Mexicans. He continued that his “blue-eyed brothers” don’t either.
    Once his ancestors were freed from slavery, he said, they didn’t want to do any more hard work, so they were replaced by Chinese and Japanese.
    “We need these workers here. A lot of people aren’t going to do certain type of work in this country,” said Ford, D-Charleston. “The brothers are going to find ways to take a break. Ever since this country was built, we’ve had somebody do the work for us.” The grio


    • btx3

      February 9, 2011 at 12:35 PM

      Not sure that is true. Black folks built the eastern half of the transcontinental railroad, while Chinese were the principal source of labor for the Western half. It’s where the story of “John Henry” came from in our American folklore. And while you may find more Hispanic workers in the fields picking cotton and other crops than black folks anymore – that work was done mostly by black folks until the Civil Rights era.

      So…Who is doing that menial labor? Folks with no other choice.


      • nanakwame

        February 9, 2011 at 1:09 PM

        Of course it is not true, even our own has distorted history, we were king of labor way pass the great fights in the early 1900’s in the Packing and Steel firms. Do we really know what created our middle class?
        We have created a very precarious expectation even among our own. In the menial labor, we are still a high %, let us not kid ourselves, especially our women. I believe a new generation of males are going to have to take up the fight. The South at this point is strange to me.


      • btx3

        February 9, 2011 at 1:20 PM

        Was doing some family research a while back on part of the family who lived in West Virginia. Got into a very interesting story about how black and white folks formed a Coal Mining Labor Union, and worked not only to integrate mines… But financed schools. This was in the 1890’s, Some of my ancestors worked in the mines. If you have ever been down in one of those (I have as a visitor) – you find out real fast it isn’t easy work.


  5. t-shirts101

    February 9, 2011 at 10:00 PM

    Got any “Harvey’s” in your family from West Virginia? That’s where my father’s side came from.


    • btx3

      February 9, 2011 at 11:54 PM

      That part of the family was fairly small, and has almost entirely died out. Other than my grandmother, only one sister of her 4 siblings had a child that survived. 4 others perished from disease, or in one case a car accident. As far as I know, there is only one descendant of my grandmother’s immediate family still living.

      No Harvey’s in the family


      • t-shorts101

        February 10, 2011 at 9:29 AM

        I’ve got cousins who have been tracing that part of the family tree back several generations. Another family name was “Smith” (How exotic is that?) – Great Grandmother’s first husband produced my grandfather from that union.

        I figured it was a long shot – but didn’t hurt to ask, thanks.


      • btx3

        February 10, 2011 at 10:32 AM

        Odd thing about that family branch is it goes back to 1707, and was fairly prolific. They spread over 5 different locations in Va in the 1720’s and 30’s. The family name, “Vine'”
        got a different spelling in each of the locations. The branch which settled on the Va/WVa border prospered, becoming some of the first educated black folks in the region – becoming some of the first teachers, doctors, and dentists. Not sure they were real happy about grandma marrying grandpa who, although somewhat educated, had a messy heritage, and worked variously as a coal miner and in a tannery and was a bit of a ne’er do well. I only met one two of those cousins who were near my Dad’s age, and he wasn’t big on explaining family relationships until he “got the genealogy bug” a few years before his death, at which point he produced pictures going back to the late 1850’s. Got most of the story, and a family tree from an “Aunt” who lived to be over 100. She buried 6 husbands, was a Professor at Howard at one point in her life and worked for the Government after “retiring”. And I fondly recall going to a “Cabaret” with she and her last husband who were both in their 80’s, and ballroom dancing the entire evening (Ballroom and Formal dancing were actually required courses, along with etiquette when I went to segregated Elementary School! 😉 ).



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